Now part of the Xandr family.
April 11, 2019

SpotX and clypd Bridge Audiences between National Linear TV and OTT

Discovery and Fox among the first partners to deploy new data-driven cross-platform advertising solution BOSTON and DENVER — April 11, 2019 — SpotX, the leading global […]
September 13, 2018

clypd Collaborates with Industry Consortium ATSG to Define Standards for Advanced Audience Targeting in TV; Nielsen Among First to Adopt

The Advanced Targets Standards Group (ATSG), whose members include Disney|ABC and ESPN, AMC Networks, A+E, CBS, CIMM, and Discovery, announced significant progress in bringing advanced audiences […]
May 15, 2018

clypd Granted Patent for Demand Target Detection

Today, clypd was granted a new patent (9,973,794: “Demand Target Detection”), an invention for inferring the intended target audience of an advertiser’s requested TV media plan. […]
March 20, 2018

clypd Adds an Advertising Innovation to its Patent Portfolio

Today we are celebrating a proud achievement at clypd – we were granted a key patent (9,924,210: COMPUTER SYSTEM AND METHOD FOR TARGETING CONTENT TO USERS […]
December 5, 2017

eMarketer Interviews clypd CEO Joshua Summers

eMarketer recently released a new report on “The Opportunity for OTT Advertising and Programmatic Connected TV.” In the report, eMarketer analyst Lauren Fisher discusses the future […]
September 21, 2017

Taking Targeted Linear to a New Octave

When we started clypd in 2012, we were one of a very small group of companies singing the dream for data-driven, audience-optimized TV ad sales. We […]
September 7, 2017

Standards Group Led by clypd Shares Industry Progress for Advanced Target Transactions

Recommendations Expand on Recently Published Guidelines New York, NY, September 7, 2017 – The Advanced Target Standards Group (ATSG), a consortium of leading network TV programmers, […]
May 31, 2017

MITX Recognizes clypd with the 2017 Promise Award

We’re excited to share that clypd has been selected as a Promise Award winner for the 2017 MITX Awards! The categories in this year’s program showcase […]
April 6, 2017

clypd-led Standards Group Releases Advanced Audience Targeting Guidelines for Linear TV Advertising

NEW YORK–(BUSINESS WIRE)–The Advanced Target Standards Group, a consortium of eight of the leading network TV programmers working with clypd, today announced a set of guidelines […]