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clypd Raises $19.4 Million in Series B Round Funding to Fuel Development of Programmatic TV Technology
April 9, 2015
Clypd could open Amsterdam office following $19M investment for TV advertising tech
April 9, 2015
Clypd, a Boston-area startup that wants to make TV advertising more like its digital cousin by incorporating programmatic ad selling, has raised a $19.4 million Series B round, the company announced Thursday.
Leading the round is the RTL Group, a European media and broadcasting company. TiVo, the pioneer in digital video recording, joined the round, as did Atlas Venture, Data Point Capital, Duke University, Transmedia Capital, and Western Technology Investment. All told, Clypd has raised $30 million since it was founded in 2012.
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